I'm pretty jazzed that Dave Ferguson will be joining us at Innovate 2007 and talking about The Big Idea. You may, however, want to go much deeper and spend time with Dave's team for two days learning how to apply it for your church. If so, you should think about attending the Big Idea Practicum in Chicago on October 15-16.
Their website describes it this way: Learn how to creatively present one laser-focused theme each week to be presented in the weekly services, and discussed in families, children's groups, student groups, and small groups. You will walk away from this practicum with a customized strategy to implement THE BIG IDEA in your church.
I'm pretty sure they keep the attendance low (like around 40 people) so they can give you personal attention, so I'd register soon before it fills up.
Don't tell them I sent you...they might raise your price.